Your brand shows up in more places than ever — social feeds, websites, emails, printed pieces, storefronts, and even in the hands of customers. With so many touchpoints, consistency isn’t just a bonus; it’s how people recognize you, remember you, and build trust with your business. A cohesive identity across every platform helps your audience feel like they’re encountering the same brand, no matter where they meet you. Read more
Businesses are increasingly turning to paid community platforms as a powerful way to grow. By providing exclusive value to members, these platforms offer opportunities for deeper engagement, stronger loyalty, and consistent revenue. Whether you’re a creator, entrepreneur, or business owner, learning how to grow via a paid community platform can be a game-changer. Here, we’ll explore the essential steps and strategies to build a successful, thriving paid community.
Creator burnout is a real issue at the moment and those of us in the industry see it, hear it and feel it. As we are all driven to create more and deliver more value, we feel the real world pressure to keep it going… leading to overwhelm, stress and burnout. Here are seven tips from a leading podcaster platform who know what helps and what hurts. Dive on in…
Learn how to master media funnels that convert viewers into buyers with smart content, clear calls to action, and timely follow-ups. Dive in deeper to understand the media funnel, from awareness to action. Craft content that captures your target demographic’s attention in real time. Guide viewers into becoming buyers using calls to action, somehow often forgotten. Leverage data and use a multi-channel approach and be sure to avoid common mistakes to make smart funnels.
Dive into this recent interview with Dark Media AI founder Jared Brick of Brick House Media. Jared explores a rising opportunity for content creators: licensing unused video footage to train AI. It is ideal for videographers, content creators and media library owners who want to make large passive recurring income and get in the game with AI. Learn more at darkmedia.ai
Your brand shows up in more places than ever — social feeds, websites, emails, printed pieces, storefronts, and even in the hands of customers. With so many touchpoints, consistency isn’t just a bonus; it’s how people recognize you, remember you, and build trust with your business. A cohesive identity across every platform helps your audience feel like they’re encountering the same brand, no matter where they meet you. Read more
Are your videos developing relationships or are you simply looking for views? High-view counts may look impressive, but they rarely build a lasting impact. Many videos attract attention without holding it. Without loyalty or engagement, the numbers mean little. Above all, conversions depend on connection, not numbers. Viewers must feel something real to act. At the same time, videos that focus only on reach often miss this. Let’s dive in…
Discover how content creators are turning their unused video footage into a lucrative passive income stream by selling it for AI training. A new startup, Troveo, is offering cash for “dark content” — the hours of unused footage left on the cutting room floor. This blog post dives into how influencers, YouTubers, and media professionals are capitalizing on this trend, with some earning tens of thousands of dollars from their archived videos.
