2025

Building Relationships Not Views

Building Relationships Not Views

Are your videos developing relationships or are you simply looking for views? High-view counts may look impressive, but they rarely build a lasting impact. Many videos attract attention without holding it. Without loyalty or engagement, the numbers mean little. Above all, conversions depend on connection, not numbers. Viewers must feel something real to act. At the same time, videos that focus only on reach often miss this. Let’s dive in…

Content Creators Making Bank with AI Licensing

Content Creators Making Bank with AI Licensing

Discover how content creators are turning their unused video footage into a lucrative passive income stream by selling it for AI training. A new startup, Troveo, is offering cash for “dark content” — the hours of unused footage left on the cutting room floor. This blog post dives into how influencers, YouTubers, and media professionals are capitalizing on this trend, with some earning tens of thousands of dollars from their archived videos.