TraX was an award-winning sustainability action community based around reusable rewards from consumers and retailers. It was founded by Jared Brick, inside the Presidio Graduate School program 2012. In 2014, it was awarded the Eco-Social Media Innovation by Stopwaste.org in their Business Efficiency awards. TraX was discontinued as a rewards platform at the end of 2014. In 2016, the traxapp.co website was taken down and this page serves as the public record of the traX actions app.
TRAX ACTION PARTNER CAMPAIGNS
TRAX ACTIONS AT THE MARKET
TRAX ACTIONS VIDEOS
The TraX Actions Rewards Process
TraX was a multi-step process to track positive actions taken be real consumers inside retail locations via Instagram and rewarded with SquareCash funds.
STEP 1: Consumers take positive actions inside retail stores, such as: utilizing reusable cups, bags, containers, bottles and even straws. Also supporting organic, fair-trade and made in USA products.
STEP 2: The actions taken by consumers reduce ecologically harmful single-use disposable (SUD) waste and support healthier cleaner communities.
STEP 3: Consumers document their actions via the popular Instagram app with photos and videos, tagging their store location and adding #traXactions to share their positive actions with the world. View #traXactions photos and videos here.
STEP 4: TraX community member actions are rewarded via Square Cash incentives to spend freely as they see fit!
Future positive actions are organically spread via social media and online channels!
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